Over the past few months, you may have noticed a shift across industries—rising costs, changing markets, and a general increase in the price of raw materials.

At The Ethereal Store, we’ve been feeling it too.

From the metals we source to the craftsmanship that goes into every piece, the cost of creating the jewellery you love has increased significantly. For a while, we’ve done our best to absorb these changes quietly, without passing them on to you. But as these shifts continue, it’s no longer something we can sustain.

So, starting April 1st, 2026, prices will be increasing across most of our designs.

This wasn’t an easy decision.

From the very beginning, our goal has been to create jewellery that feels special yet wearable—pieces that are lightweight, timeless, and made to stay with you. Many of our bestsellers have been part of your stories (and ours) for over five years now. But in that time, the cost of both base and precious metals has changed drastically.

What hasn’t changed is our commitment to quality.

We will continue to design and create with the same attention to detail, the same craftsmanship, and the same intention of bringing you pieces that truly last. And we’ve made every effort to ensure that even with this revision, our pricing remains as thoughtful and accessible as possible.

Thank you for being here, for supporting a small, homegrown brand, and for growing with us.

If you have any questions, we’re always just a message away.

Before the change goes into effect, we wanted to give you a little heads up—and a little something extra.

If there’s a piece you’ve been thinking about, now might be the time.

Use code HIKE26 at checkout to shop your favourites at current prices (and a little less).

With love,
Ritu C